Prototypes
Product ideas I built
American Express Digital Labs
Resy x AI Agents
Customer journey mapped to API endpoints, then to MCP server tools for AI agent-facilitated dining experiences. Includes guardrails, governance, and the agentic roadmap.
Baldor Specialty Foods
Growth Experiments
Interactive prototype exploring discovery, personalization, and seasonal merchandising for a B2B food distributor.
Success Academy
Website Improvement Concepts
Annotated mockups and concept pages for website redesign, with technical and product callouts.
Optimum Mobile
Reducing Early Churn
A take-home product brief: a componentized, segment-aware onboarding funnel paired with a retention-tied referral program, scoped against the compliance constraints of a credit-gated signup.
HVAC.com
Marketplace Product Challenge
A take-home product challenge: problem framing, comparative analysis, a proposed user journey, and an A/B testing plan for matching homeowners with contractors.